Welcome to Serenna

Welcome to Serenna

Self-Care & Skincare For Women

Welcome to Serenna - we’re here to transform self-care for women through plant-based wisdom, exacting science and female empowerment.

It’s been just over a year in the making but we are now ready to launch! We’re kicking things off with a huge giveaway, launch sale discounts and lots going on on Instagram and Facebook so be sure to Like and Follow to get all the deals.

It’s been just over a year in the making but we are now ready to launch! We’re kicking things off with a huge giveaway, launch sale discounts and lots going on on Instagram and Facebook so be sure to Like and Follow to get all the deals.

Why Serenna?

The idea for Serenna started in 2019 when I noticed that the CBD market in the UK was very male dominated, full of low quality products and very little in the way of premium skincare that uses the benefits of hemp beyond hemp seed oil (i.e. no CBD).

We think that accessing the highest quality self-care and skincare products should be easy. We've tried all sorts of products out there and have found that it is much tougher than it needs to be to buy high quality CBD skincare and CBD Oil. 

cbd cream

CBD has been around in the UK for a few years now but it is still some way off of the USA market, especially in skincare.

Standing in a convention centre at a CBD and Hemp Expo back in 2019 it became really clear what was missing - premium quality products made by women, for women. I decided to do something about it and Serenna was born.

I’ve spent the 16 months since researching, testing and designing; continually improving the idea and products into something I can be proud of sharing with women everywhere. 

Who we are

We’re not a big corporate, we’re a family run business and we’ve been juggling full time jobs, parenting and setting up a business through one of the toughest years we’ve ever had. 

Starting off 2021 with the launch of Serenna is fitting and it feels full of possibility, just like the wider context of life after Covid that is almost in sight for all of us thanks to a vaccine. 

Here’s to 2021 being all we hope it will be, for all of us wherever you may be.

cbd moisturiser

We truly want to make the world a better place. It's why not only the ingredients we put into our products are so good, but the companies and people we work with have also been selected as they share our values – to support nature and people to thrive.

That’s why we created Serenna – to create products that help us find a little serenity, help us to feel good about ourselves and to do good too.

This is not something we do alone. We are on a mission to do this with others, to build a community of like-minded women who can empower each other and themselves to meet life’s challenges with poise and confidence.

Helping women do more of what they love

cbd oil for women

Life can be hard - we feel it. Keeping up with family life, work and the demands of modern living can often make us feel tired and overwhelmed. So much around us online and in the media can give us feelings of inadequacy, as our bodies and our lifestyles are now open to endless comparison and competition - when they don’t need to be.

We celebrate our differences and accept every part of each of us as we are. The world around us puts a lot of pressure on us to buy into somebody else’s idea of successful living. We believe that success is living the life that you want to live - whatever that may be. And after a year like 2020, now more than ever, it’s time to look hard in the mirror, believe in ourselves and define our own success.

Success for us also means supporting women in a male-dominated world. From the products we develop, the people we work with and the way we live in the world - we’ll always do our best to support women to do more of what they love.

Living in balance with nature

We are at a tipping point in history. The world is changing and so are we. Much of our culture can no longer be sustained; society is waking up to an inspiring, positive way to live in these changing times but we’re not there yet. 

We want to be part of the effort to bring about a new way to live in balance with nature, ourselves and each other. We practise doing better and living better - this guides everything we do.

The way we see it, we are not separate from nature - we are nature. That’s why we want to help women become more in harmony with each other and with the natural world.

After all, we fight for the things that we love, so we want to encourage as many people as possible to fall in love with nature - especially our children as they join us in one of the biggest challenges in history: the fight for climate action.

We need new ways of doing business that enhance communities, improve our shared culture and treat the natural world with the respect it deserves. 

We want to build a business that will thrive in the future, a very different future to the world we see around us today. 

We always vet our supply chain and partners for their sustainability and suitability with our values, insisting on organically farmed ingredients and low CO2. We insist on living as lightly as we can in all our practices and strive to bring you products that not only embody the beauty and power of nature but help to protect it too.

cbd skincare from serenna


We trust in science and we want to see more research undertaken to better understand the power of hemp to support women’s health and wellness.

We know from experience how transformative this wonderful plant can be and we want science to help shed greater light on how and why it’s capable of so much. That way you can make better informed choices, have greater trust in what we are doing and we can innovate to create even better products.

We’re proud to offer products that you can enjoy, with full confidence that they are the safest, highest quality and legal products on the market. We will listen to you and constantly strive to innovate and improve our range based on your feedback.

We know that there’s not enough regulation in the CBD market, that’s why we work with the Cannabis Trades Association to ensure that we are at the forefront of developing incredibly high standards - setting the bar for the rest of the industry.

The Team

Helping us on the way have been Wet Dog Creative whose expertise, advice and guidance have been invaluable and their design work is just stunning - they have been a huge help and have felt a total part of the team throughout.

A massive thank you is also owed to all the friends and family who have workshopped ideas with us, tested our products and helped us to run focus groups and testing sessions.

And a huge thanks also to Doughnut Ads who have handled all the marketing and web design for us - here’s to a long and fruitful relationship in the future.

And the biggest thanks of all goes to our amazing investors who have believed in us and what Serenna is about. They have made it possible for us to bring these products to the world.

Here’s to a better future.

Together, we are Serenna.

Becky x

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